More Than a Sale: Relationships the Ergon Way

As a family company, Ergon has always placed a high value on relationships. We view our employees and customers as part of our extended family, and that perspective influences how we work together, serve others and make decisions. In the article below, Chin Wei, Regional Product Manager for Ergon Asia, shares how this approach contributes to Ergon’s success and the success of our customers — and why the two go hand in hand.


By Chin Wei, Regional Product Manager, Ergon Asia

Building relationships is not simply a business strategy for us. It is part of who we are.

Yes, we want to provide products and services that give our customers a competitive advantage. That means anticipating their needs, staying informed about developments in manufacturing and infrastructure and sharing information that can help them succeed well into the future. But being a people-first organization means looking beyond the transaction to understand the people, businesses and communities affected by what we do.

Sometimes that happens through a technical conversation or a visit to a customer’s facility. Other times, it happens in more unique settings.

Business Powered by Relationships
Recently, Ergon hosted the first Formula HyVolt electric go-kart racing customer event in Singapore. While the event offered customers a chance to enjoy a little friendly competition, it also created a natural setting for conversations about global electrification.

Electric vehicles and other technologies powered by electricity depend on reliable electrical infrastructure. Transformer oils, including Ergon’s HyVolt Dielectric Fluids, play an important role in helping that infrastructure operate safely and efficiently.

For me, electric go-kart racing was the perfect way to start conversations about the importance of dependable dielectric fluids and where Ergon is headed.

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Formula HyVolt is one example of how our teams connect what is happening in the world — and what our customers enjoy — with the challenges they face and the solutions we can provide. Across our business segments, we look for opportunities to learn more about our customers, strengthen relationships and better understand how we can support them.

That is why a golf tournament is rarely just a golf tournament. It can also be an opportunity to spend time with customers and give back to a charitable organization. Attending a customer’s child’s event, celebrating a graduation or new family member or checking in during a difficult season may not be part of a sales agreement, but those moments matter. They help turn business connections into lasting relationships.

The same care shapes how we view the products and services we provide. When Ergon supplied HyVolt for Australia’s Project EnergyConnect, we were doing more than supplying dielectric fluid for transformers. Our product became part of a major transmission line project designed to strengthen Australia’s electrical grid, support the integration of renewable energy and help provide reliable power across the region.

Understanding that bigger purpose helps us serve customers more thoughtfully. A company may need dielectric fluid, asphalt, transportation or another product or service, but there are always people and communities behind that need.

Our mission is to meet needs, support families and serve customers. We can only do that well when we take the time to listen, connect and understand what people truly need. That commitment reflects our Core Value of Respectful Relationships and a belief that has guided Ergon for generations: Business may begin with a product or service, but lasting success is built through genuine care for people. That’s the Ergon way.

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Stepping In During a Time of Need

Our commitment to safety at Ergon extends beyond our own people. The crew of Magnolia Marine Transport Company’s (MMT) M/V Deborah Miles was awarded the American Waterways Operators’ HERO Award for their actions in response to a distress call on the upper Mississippi River. When a sailor lost control of his boat in heavy fog, quick decision making by the crew on the M/V Deborah Miles brought the sailor and vessel safely to dock.   

Scott Box, Captain of the M/V Deborah Miles, recalled that a call came through the dispatch while he was training Layton Martin, a Steersman for MMT. “There was fog on the water about 10 feet high, and we were northbound on the Mississippi. We heard a *pan-pan broadcast on Channel 16 [Coast Guard],” Captain Scott said.  

Because MMT’s vessel was near the reported location, Captain Scott and Layton quickly reacted. Layton immediately reduced the speed of the M/V Deborah Miles, and Captain Scott started coordination and communication with nearly 25 other towboats along the river to locate the distressed sailboat on radar. The boat, traveling from Minnesota into Mississippi, had already narrowly missed colliding with another towboat by only a few feet. Vessels nearby notified Captain Scott that the sailboat was drifting in their direction.  

“Not wanting to put my Steersman in a situation he’s never been in, I took over the helm,” Captain Scott said.  

Racing Against a Ticking Clock 

With little time to spare, the MMT crew developed two response plans.  

“Plan A was for me to go to the second deck to drop our *skiff so we could stop the sailboat from being at the mercy of the current,” Layton said.  

Before they could execute that plan, Captain Scott thought of a quicker, more efficient alternative — Plan B.   

“Our vessel was making way to the left side of our port side,” he explained. “I told the sailboat over Channel 16 that I was going to push my barges onto the Cora Island and stick my stern out to prevent his boat from drifting. I asked if he had a good line and he told me he did.”  

When the M/V Deborah Miles reached the island, the crew gained a clearer visual of the sailboat breaking through the fog. Captain Scott communicated over the radio that he would swing the stern out and bring it back in. This maneuver would create tension on the sailboat line, allowing the MMT crew to secure it safely against their vessel despite the strong current.  

“He threw the line to my crew, and they tied his sailboat off. I eased the stern in to make contact so it wouldn’t drift,” Captain Scott said. “When my guys checked on him, he was safe and uninjured.”  

However, the situation wasn’t fully resolved. The sailboat remained in danger because of how the current was pushing against the stern. Captain Scott instructed Layton to retake the helm and turn the tow so the sailboat’s bow faced the current for safest navigation.  

“So, I called the fleet boat working in the area,” Layton said. “He came down the lightboat, tied the sailboat to his vessel and brought him back up to dock at Cora Island.”  

A Hero’s Reward  

The MMT crew was awarded the American Waterways Operators’ HERO Award.   

“This was amazing that we all worked together,” Captain Scott said cheerfully. “I’m super proud of these guys for acting without hesitation during an all-hands-on-deck event.”  

Layton shared that sentiment: “We do weekly drills and safety meetings on different scenarios, which has prepared our crews to perform in situations like this, and that recognition belongs to MMT for placing safety before profits.”  

We also acknowledge and appreciate the support of the MMT office — Mike Carpenter, Kris Towers and Charles Thornton — for their alertness and coordination during this event. Thank you, team.  

 

*A pan-pan is an international radio emergency signal in aviation and maritime communications to indicate a situation of urgency for boats, ships, aircrafts and other vessels.  

*A skiff is a small, flat-bottomed boat with a sharp bow and square stern.   

Ergon Solutions, Inc. and SA Services, LLC Announce Exclusive Product Representation Agreement

FOR IMMEDIATE RELEASE

Flowood, Miss. — Ergon Solutions, Inc., a leading marketer of naphthenic and paraffinic specialty oils, and SA Services, LLC, a focused chemical distributor and packaging company, have entered into a Strategic Marketing Assistance Agreement to drive continued growth in the oilfield sector.

Under this agreement, SA Services will manage promotion, sales and field support for the following Ergon product lines — AuroraDRILL, VersaNEW and the Resinall R-Series in the North American market.

SA Services remains committed to delivering high-quality products and services and is confident this partnership will meaningfully expand its offerings to customers across the industry.

About SA Services, LLC
SA Services, LLC is a market-leading chemical distributor and packaging company headquartered in The Woodlands, Texas. Committed to adaptability and strategic solutions, SA Services delivers high-quality chemical products across distribution, packaging and logistics — moving chemicals forward for customers across the oilfield and industrial sectors.

About Ergon Solutions, Inc.
Ergon Solutions, Inc. is a subsidiary of Ergon, Inc. Founded in 1954, Ergon has grown from a small crude oil refiner into one of the world’s leading manufacturers and marketers of naphthenic and paraffinic specialty oils, with products sold in more than 100 countries.

Contact Information
Kathy Potts
Vice President – Marketing Communications
601-933-3000
Kathy.Potts@ergon.com
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